SAN FRANCISCO (KGO) – Holiday Meal Kits are the new business strategy many restaurant owners are implementing this Christmas season in order to survive.
We’re five days before Christmas and what’s cooked in this kitchen is a gift for the holidays.
A short rib kit for two for $ 110.
“It’s braised rib, golai hagon suni, coconut spinach with lemon and turmeric,” said Shawn Camacho, co-owner of Prubechu’s.
Prubechu is the only Chamorros or Guamanian restaurant in San Francisco. According to Camacho, the innovative meal set came out of necessity.
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“We laid off more than half of our employees and went to the skeleton crew of fair management and people who helped us open it. Without these kits and without the support of the community, we’re in a bad place in restaurants right now.” he said to Camacho.
Camacho, like many restaurant owners, has lost the number of spins this year.
Nightbird was exclusively a California test menu restaurant. Owner Kim Alter says they used the pandemic to help those in need and stay afloat.
“We cook for the homeless, churches and have been part of FEMA’s senior citizens program for four months. We started a pop-up night burger and got the best burger on the chronicle,” said Alter.
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Recently, Nightbird turned back around and started selling $ 90 holiday meals.
“Now we are making holiday meals. For Christmas Eve we are making a special tasting menu and cinnamon rolls for the next day and a really nice vegetable from the market,” said Alter.
The same goes for Francis and Dian Ang. The Filipino pop-up restaurant Pinoy Hertiage is also taking advantage of the moment and is offering vacation meals for “USD 60 per head plus tax and tip”.
“We created a kit that comes in a 14×19 box with half a sheet cake and lots of food inside,” said Francis Ang, co-owner of Pinoy Heritage.
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Just days before Christmas, Pinoy Heritage’s holiday meals are nearly sold out.
“We’re trying to meet 300 people and now we’re 281,” said Dian Ang, co-owner of Pinoy Heritage.
Many find comfort in knowing that these meal sets keep their doors open, but also bring joy to families in the midst of the pandemic
“It’s pretty cool that they have our food in their little bladder,” said Shawn Naputi, Chef / Partner at Prubechu SF.
The meal sets cost between $ 60 and $ 110.
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